To use digital media requires a good knowledge and understanding of digital design and production, not just from the creative and technical perspective but also how their application can assist a specific company or organisation. We feel that all aspects of a digital strategy need careful attention if an organization is going to maximise their spend. Our work as consultants and producers includes:

*360 degree production

360 degree production is about approaching a brief with the bigger picture in mind and developing solutions that cover all aspects. Our network or "consortium" approach allows us to do this without cutting corners as well as reducing cost.

*Content strategy

This refers to what an organization publishes rather than how. Key messages can become lost in the digital medium and it is imperitive that the overall outcome remains clear with a clearly focused content strategy.

*Digital strategy and planning

This refers to what the principle focus of the web presence is and what the time-specifc goals aims are. This can involve social media, hosting, creating an in-house team or the use of open source platforms.

*Creative direction

Creative direction covers everything from Broadcast quality animation to UI creation to brand creation and training, Essentially it's about clarifying the message and then communicating that message clearly.

*Innovation and creativity workshops

We feel that innovation and creativity should form part of any organization's rationale and strategy - we help organisations foster and encourage creative processes and methodologies internally, rather than relying on expensive 3rd party agencies.

Our design methodology is based around a fairly simple idea: that in order to fully deliver value you must first fully understand the needs. expectations and goals of your client. This may sound like an oversimplification but we feel that this is how strong and effective digital solutions are created.

We also believe in proposing strategies that continue on past the initial delivery, so content strategy, social media, mobile appliations and online reputation management all feature in our portfolio.

*Case study:
One of our clients was looking to create an online repository system for a massive back catalogue of multi-media content, We conducted a small scale project to help clarify the needs and aims of the system and also to propose an interim "proof of concept" model that would form the basis for the main development.

In summary:
Instead of starting a major development untested project with an open ended budget our client now has a clear idea of what works for their organization and how it will fit into the bigger picture.