Creative and branding
consultancy project
Clients / Partners:
Zolv.com / Virgin Holidays
Brief: To advise on and assist in the production of extensive proposal documentation and presentation material generated in direct response to an independent report on the effectiveness of virginholidays.com.
Solution: All material produced within a strict timescale and including a combination of usability, graphic design, typography, accessibility and maintainability. with an emphasis on establishing an overall brief while maintaining the integrity of the Virgin Holidays brand and end user experience.
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This project invloved in-depth analysis across the board, from branding thoery, to user expectations, and user takeout.
In each case the main focus of the project was to propose a digital solution that enaged on an emotional level but delivered in functionality.